SOLBE - SUMMER 2019
In June 2019, I was hired as a Graphic Design Intern for SolBe Learning, an early education center in Chestnut Hill, MA. They are a small business that centers on care, education, and enrichment for infants, toddlers, and preschoolers.
I was tasked with formalizing their branding guidelines and expanding their brand to both inward and outward-facing media in print and online. I worked directly under the President and the Marketing Coordinator on a variety of projects, including a brand guidelines book, social media templates, external documents for parents, and outdoor signage.
Pictured below: A few spreads from the brand guidelines book.
The meaning behind the SolBe logo
All new icons I designed for the SolBe brand
A robust color palette was part of the brand when I joined, and I was excited to make use of it!
I integrated a secondary typeface into SolBe's brand kit to increase the sense of sophistication of the brand following a discussion with the President.
APPLICATIONS
Shown is one of many outward-facing documents I put together using the formalized SolBe brand. This one details the steps parents take to join the SolBe family.
Below are templates I produced for event flyers:
Additional templates I made for the SolBe Instagram:
Outdoor signage I created and applied to the actual exterior of the building.